User research is becoming ever more important in the highly competitive digital space.Understanding who your audience is, what resonates with them and how they interact with your brand across different technologies and mediums can give you opportunities for optimisation, leading to better results for you and your customers.
Converted have proven methodology that allows us to use data and investigation to paint a picture of who your users are, what they think, what they want and how they engage with your business. This understanding and insight then allows us to give practical solutions to help optimise for your target market and improve performance metrics. Here are just some of the ways our user research has helped our clients.
- Revenue growth
- Sales figures
- Retention levels
- Sales performance
- Conversion rates.
- Engagement metrics.
- Friction points
- Value propositions
- Product ranges
…and much more.
We use a variety of tools at our disposal to help with our customer investigations. To find out more on this and our other services contact Converted today.