Your Good Work Converted In To Exciting Possibility.

We can help you drive new engagement opportunities with expert charity ppc (pay per click) management and consultancy.

How many charity organisations around the world do amazing work, yet struggle to reach a wider audience?

Maybe you’re looking to keep your audience well informed. Or trying to raise awareness regarding a specific issue, event, cause or campaign? Maybe you’re just looking to drive new donations to help fund the next set of charitable initiatives? Whatever the need for new outreach for your website, PPC for charities can help.

Pay per click marketing is a fast and effective way to achieve digital goals. It allows among other things – real-time data, fast strategic decision making and transparent performance metrics. Paid search marketing has fast become a major focus for charities and their digital marketing plans. In addition to the normal benefits of PPC, some search engines offer additional support to charities such as the Google Non-Profit Grant. You can find this through the Google Ads paid search platform.

Converted are acknowledged by Google as being a non-profits featured provider. This means Google recognise Converted as an advertising agency that can provide a charity with the right level of support and charity pay per click expertise. In addition to this, we are also a Google Premier Partner agency with specialisations across all major biddable media. We have experience of applying for and managing the Google Non-Profit Grant campaigns as well as successful applications for the Google Grant Pro.

So if you represent a charity and would like support or advice on using Google Ads to raise awareness of your charity then feel free to contact us today.

How we work with charities

  • We will provide support for obtaining the Google non-profits grant. We understand the terms and conditions of the grant and how to ensure it is active and properly utilised. 
  • Converted will create and implement a paid search strategy once we understand the organisation and its aims.
  • We will optimise your strategy and account to what drives the conversions and not just traffic for the sake of traffic. 
  • We charge no set-up fees or upfront fees to charities.
  • We offer the charity direct contact with an Account Team.
  • Monthly reporting is delivered as standard, and this can be customised to what matters. 
  • All this is offered at a reduced monthly fee as part of Converted’s commitment to charities.

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