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TV Advertising

Highly targeted digital television advertising campaigns.

The power of TV advertising. The targeting of digital marketing.

Get in touch and let us know more about your requirements.

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Record-breaking results

Read Study

Berry’s Jewellers

137% Increase in annual organic traffic

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Big Warehouse Sale

400% Increase in physical premises

Read Study

Dr Newmans Clinic

112% Revenue increase in two months

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Devoted Pet Foods

388% Lead volume growth in 6 months

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Holiday Illness Claims

98% Increase in conversion rate

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London Travel Clinic

What we can include with this service

Campaign Strategy

How to get the best results from
your TV marketing budget.

Implementation & Reporting

Optimisation and analysis of
the impact of your campaigns.


We work with the best in this arena to provide the best ad for you.

Don’t take pot luck. 

Optimise your TV Advertising campaigns around your target market.

Converted are proud to be a Sky TV AdSmart partner. Using this platform we can help you design and deliver a TV advertising campaign that will put you in front of your ideal customer base and all for a fraction of the cost of traditional TV Advertising budgets.  

What is Sky AdSmart?

Historically TV Advertising as a marketing channel has felt out of reach for many companies here in the UK.

Sky AdSmart is the revolutionary new approach to TV advertising which levels the playing field, so businesses of all shapes and sizes can benefit from the advertising impact of TV. With Sky AdSmart different ads can be shown to different households watching the same programme. This means brands and businesses can now advertise on national channels, but to relevant audiences.

There are thousands of combinations to choose from when selecting the audience that sees your ad. Households can be selected based on factors such as age, location, life style or even if they have a cat! The data is derived from a combination of Sky’s own customer data and information from consumer profiler experts such as Experian.

By allowing advertisers to cherry-pick their audiences the power of TV can now be used to greater effect by existing advertisers, whilst becoming accessible for the first time to niche brands, small & medium-sized businesses (SMEs) and location-specific advertisers.

With Sky AdSmarts unique profiling and data segmentation options Converted are able to craft laser targeted TV Advertising campaigns that put you in front of your customers. This is done at a fraction of the cost of historic TV advertising. In addition we are able to provide key insight and feedback as to the performance of your campaign.

Is Sky AdSmart right for you?

If any of the below sounds like you then Sky AdSmart could be the answer:

  • You want to use the most effective form of advertising to grow your business.
  • You want to speak directly to your relevant audience.
  • You want to restrict your advertising to a specific region, city or even postcode area.
  • You want to increase sales and/or brand awareness.
  • You want to stand out against competitors.
  • You want your brands to be seen in a premium/talked about environment.
  • You only want to pay when your ad is seen, rather than just a few seconds.

TV Channels

While Sky AdSmart means your ad is shown to your chosen audience when they are watching TV, no matter what time of day or programme, we know it’s good to know the sort of TV shows your ad might be shown on. Below is the list of channels that are currently ‘AdSmartable’

Why Choose Converted For Sky AdSmart?

There are many benefits for choosing to work with Converted for your Sky AdSmart TV advertising campaigns. Our experience in leveraging the thousands of segmentation options available to you. Our cost-effective approach to delivery. Or even the confidence you will enjoy knowing your project is being delivered by experienced hands from concept to completion.

To find out more about the benefits of choosing a Sky AdSmart partner like Converted, then speak to one of our consultants.

Paul Tyler


“Converted have provided us with the epitome of partnership. They are an essential extension of our
in-house team and proactively serve up ideas and solutions as well as achieving great results.”

John Bancroft MBE


“Excellent service, great quality, and quantity of sales. I am absolutely delighted with the improvements that Converted have made to the quantity and quality of sales leads generated by the pay per click marketing that they have been doing for us.”

Christina Adamopoulou

Cognita Schools

“Converted have been managing our PPC and SEO activity at Cognita Schools for the past couple of years. They are a knowledgeable, hard-working team who will go over and above their responsibility as an agency and try to help with broader marketing issues as well.”

Adrian Leary

Revival Beds

“We have been with Converted for our PPC activity since the beginning of 2013 and it has been a very positive step for the business. Our account manager is very knowledgeable and always pushing to make changes/improvements whenever possible.”

Jamie Pierce

London Travel Clinic

“The team at Converted provide great support, crucial insights and excellent delivery across search, paid and web development. Their expertise in the digital space combined with a deep understanding of our customers continues to deliver excellent results for our business.”

Zak Edwards


“Best PPC agency I have ever worked with! From the onset, the attitude of Converted has been first class and the staff is always more than willing to ‘go the extra mile’ to get the job done! Our PPC campaign has grown tremendously in terms of ROI.”

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