5
DAYS TO DELIVER MONTH 1 DONATION TARGET
15
BELOW THE AMBITIOUS CPA TARGET
25%
GROWTH IN NEW USERS TO THE WEBSITE
RSBC
Smashing targets and helping drive a new digital presence for this worthy children’s charity.
Why?
RSBC had the Google Non-profit grant, however they internally did not feel like they were making a difference with it. Additionally they had plans for drastically increasing their online presence through marketing of their activities, information and stories.
What?
We conducted a PPC audit and worked with them on a grant and paid advertising strategy to support their objectives for the year. We were initially given a target for new donations for the quarter which was then further broken down into monthly targets.
Results
5
DAYS TO DELIVER MONTH 1 DONATION TARGETS
15%
BELOW THE AMBITIOUS CPA TARGET
25%
GROWTH IN NEW USERS TO THE WEBSITE

