Our Team
Who Are We?
Meet the conversion-focused performance agency
Starting out as the brainchild of the first person in the world to get the Google Ads Pro certification we began life in 2011 focused on pure traffic generation for clients. We soon realised that getting the right people to a business was one thing. Getting them to convert was a skill-set in and of itself. That began our decade long relationship with purchase behaviour, data utilisation and conversion-focused design. Now we help people drive traffic and get it to convert better than before. Below are just some of the team that can help you do just that!
Our Awards & Accreditations
The Converted Team
We’re a friendly bunch!
Shane
Managing Director
The Managing Director and driving force behind the Converted culture. A serial buyer of software and domains. He was the first person to pass the Google Ads Pro exam globally, in ye olde days, when this was all but fields.
Cathal
Operations Director
As Operations Director, Cathal is responsible for delivering success for you and Converted. Yes, he has a weird name (it’s Celtic, and pronounced like alcohol without the ‘al’). Has created more digital strategies and helped grow more companies than he’s heard pronunciations of his name, which is a lot.
James
Creative Director
A Creative Director whose mantra is ‘Looks good, but does it convert?’ The only things he loves more than obscure and questionable noughties dance hits are conversion rate optimisation and design trends. Responsible for all things creative and development focused here at Converted.
Katie
Project Manager
Coming to Converted from deepest darkest Bedford, Katie is as fluent in Swedish as she is in Paid Advertising, SEO & CRO. As a Project Manager she will help ensure your projects run as smooth as her secret agent dad (our allegations are yet to be proven).
Holly
Paid Advertising Specialist
A Paid Advertising specialist with a focus on search shopping and paid social. Loves nothing more than growing PPC performance, as she herself cannot grow. Petite in the office and a giant on our Converted nights out. #epic.
Peter
PPC Specialist
A PPC Specialist who has oodles of experience in ecommerce, lead generation and charity clients. A natural lumberjack thanks to his excessive hair and preternatural axe throwing abilities. In the event of a zombie apocalypse (or PPC underperformance) he is the person you want in your corner.
Dan
SEO Specialist
Dan, Dan the SEO man. From (non-AI) original content to technical improvements and website authority, he’ll help grow your traffic. Loves a good bit of online gaming and as a black belt in karate, doesn’t mind being referred to as ‘Daniel-San,’ wax on, wax off.
Symphony
Developer
Don’t let her American accent fool you. Symphony has been building high-converting websites here in the UK since way before ‘Murica’ became a meme. Amazing artist. Frequent gamer. Delivering sharp one-liners as often as she makes code her bitch.
Cip
Developer
A WordPress development specialist with over a decade building bespoke websites, hooking up API’s, developing custom plugins and basically making our blue-sky ideas work. An avid traveller to the point we often aren’t quite sure where he actually is.
Case Studies
Examples of our work, experiments and results.
Footwear giant has their performance Converted after CRO research informs a new marketing strategy and website experience.
A group-wide project leads to key changes in approach, culture & results. Digital Impact Award 2018 winner for best digital campaign & strategy in Education.
CRO. Marketing. Creative. The full bag of mashings leads to record-breaking results for this amazing furniture company.
Brand new website and significant performance improvements for this fashionista.
Footwear giant has their performance Converted after CRO research informs a new marketing strategy and website experience.
A group-wide project leads to key changes in approach, culture & results. Digital Impact Award 2018 winner for best digital campaign & strategy in Education.
Get started with Converted.
0800 228 9122 – hi@converted.co.uk
How to find us
