British Fine Foods
300%
Organic Lead Increases
4
Consecutive Years of Growth
187%
Increase in Top 10 Organic Rankings
Peter Barry
London Chartered Surveyors See a 300% Increase in Organic Leads Through a Bespoke Local SEO Strategy
Peter Barry Chartered Surveyors know London property inside out. With chartered surveyors serving homeowners, landlords and investors across the capital, they've built a reputation on getting the details right. The problem? Making sure the right people could find them online.
Why?
2023 wasn’t a great year for the UK economy as a whole, and Peter Barry approached us because they were worried about what that meant for growth. We soon found that the economy wasn’t the problem; it was poor-fit traffic.
The website was attracting people across the UK rather than high-intent Londoners. Generic traffic wasn’t paying the bills. We knew that driving relevant traffic was the only way to secure growth.
What?
We got intentional about traffic, building localised landing pages for customers throughout London. This hyper-local approach targeted clients throughout London actively searching for chartered surveyors.
Then we took apart the website’s internal linking structure and rebuilt it from the ground up. Longer dwell times contributed to lead increases, and search engines could find, crawl, and index the website.
Results
300%
INCREASE IN ORGANIC LEADS
187%
INCREASE IN TOP 10 ORGANIC RANKINGS
4
CONSECUTIVE YEARS OF ORGANIC LEAD GROWTH
